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Social Media Marketing Agency

One Size Does Not Fit All: Which Social Media Platforms Should Your Business Be On? By Seth Rand

With new social media platforms popping up every day, how do you decide which sites your company should have a presence on? In today’s business world, social media marketing is a strategy that no company can afford to ignore. With new social media platforms popping up every day, how do you decide which sites your company should have a presence on? Below is a list of the top social media sites, along with the reasons …

Client agency relationships: confessions of an ex-client

Client agency relationships: confessions of an ex-client Posted on June 22, 2016 by Bruno Gralpois. This post is by Bruno Gralpois, co-founder of Agency Mania Solutions, a premier service and technology firm specialising in helping large brand advertisers realise the transformational value of managed partnerships.  The uneasy truth about being a client and what it means to build lasting partnerships in today’s cut-throat environment. I’d like to confess. Actually, I have multiple confessions to make. …

Instagram catches up to Facebook

Checking Facebook is a daily habit (if not an hourly habit) for most of its users. In December, 66% of Facebook’s 1.86 billion monthly users checked in on an average day. That kind of daily user engagement is unparalleled by similar services like Twitter or LinkedIn. Instagram has quickly caught up with its parent company in terms of its daily user to monthly user ratio. On Facebook’s fourth-quarter earnings call, CEO Mark Zuckerberg announced that …

The Definitive List of Social Media Acronyms and Abbreviations, Defined

By my friend KEVAN LEE, collated and curated by John G Dryden in an update. 27 Dec, 2016 My wife just asked my daughter what triangle plus boobs meant; on social media? <3  This actually means love heart so this got me thinking, time to post some acronym meanings up for friends and followers. For years I have been engrossed in the fact that my native industry of advertising uses more acronyms that I can …

A third of Instagram users have bought an item of clothing they saw on the social network

With more and more Instagram users inspired to buy clothing, the social network is fast establishing itself as a solid bet for fashion-led brands By Rachel Gee 6 Sep 2016 12:01 am Instagram has claimed fashion brands are most likely to succeed on its platform, with one in three of its 500 million global users having bought an item of clothing they discovered while using the social network. Its latest report claims that an Instagram user interested …