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Category: Blog

Social Media Marketing Agency

Instagram catches up to Facebook

Checking Facebook is a daily habit (if not an hourly habit) for most of its users. In December, 66% of Facebook’s 1.86 billion monthly users checked in on an average day. That kind of daily user engagement is unparalleled by similar services like Twitter or LinkedIn. Instagram has quickly caught up with its parent company in terms of its daily user to monthly user ratio. On Facebook’s fourth-quarter earnings call, CEO Mark Zuckerberg announced that …

The Definitive List of Social Media Acronyms and Abbreviations, Defined

By my friend KEVAN LEE, collated and curated by John G Dryden in an update. 27 Dec, 2016 My wife just asked my daughter what triangle plus boobs meant; on social media? <3  This actually means love heart so this got me thinking, time to post some acronym meanings up for friends and followers. For years I have been engrossed in the fact that my native industry of advertising uses more acronyms that I can …

A third of Instagram users have bought an item of clothing they saw on the social network

With more and more Instagram users inspired to buy clothing, the social network is fast establishing itself as a solid bet for fashion-led brands By Rachel Gee 6 Sep 2016 12:01 am Instagram has claimed fashion brands are most likely to succeed on its platform, with one in three of its 500 million global users having bought an item of clothing they discovered while using the social network. Its latest report claims that an Instagram user interested …

Careers can be divided into 7 ‘clusters’ and not particular professions

Careers can be divided into 7 ‘clusters’ and not particular professions  Jan Owen of the Foundation for Young Australians says employers have to look at capabilities and skills. Once they … Jan Owen of the Foundation for Young Australians says employers have to look at capabilities and skills. Once they identify this it will drive better candidate selection and improve productivity as well as reduce staff turnover. supplied by Lucille Keen Young Australians should not …

7 Inspiring Ideas To Power Up Your Social Media Strategy With Special Events

As curated from my friends Jeffbullas’s blogJeff Bullas You are doing yourself a disservice if you don’t make the most of social media’s promotional power to grow your business… But social media marketing can get pretty impersonal when you’re purely using it to drive traffic, collect leads and convert users into sales. A timeline full of flat out promotion leads to low engagement. So it’s important to share posts that engage and delight your fans …